top of page
BANNER_011121.jpg

Women's Equality Day

The Forgotten Suffragettes

Women’s suffrage has been whitewashed by history, with an almost exclusive focus on Caucasian women. On "Women Equality's Day," we created a guerrilla-style campaign to teach today's generation about women of all races who were part of the movement, but are often forgotten in history. 

02.png
01.png
03.png
001 (2).png
001 (2).png
001 (2).png

We gave these women the spotlight they deserve. We captured the attention of viewers as they went about their daily lives, by airdropping "baseball card-like biographies" of suffragettes to their mobile phones. Each card contained a description of each woman's contribution to the voting and equality movements and posed the question "Do you know this woman?"

420b44_efaae7d329404e00a3dbc34f9b5bdd32_
420b44_137a508131694f889a9016c920030362_
420b44_33fc3f2c137c41bdb92302d819d05028_

Media outlets picked our story up, including GDUSA Magazine who reached out to print a feature story on the team and our initiative.

Multi Devices Mockup-02 2.png

Website

MacBook Pro test02.png
bottom of page